6 Top White Label Crypto Exchange Software in 2025
Key Takeaways
White-label crypto exchange software enables fast, low-cost market entry, making it ideal for startups without heavy development resources.
ChangeNOW.io offers a non-custodial, highly customizable solution with support for 1225+ cryptos and 70+ fiat currencies, perfect for simple exchange services.
Advanced platforms like AlphaPoint and B2Broker cater to institutions, offering features like high-speed trading engines, deep liquidity, and compliance tools—at a higher cost.
Budget-friendly options like Coinsclone and HollaEx are great for quick launches, but may lack scalability and require more technical know-how for customization.
Introduction
Launching a cryptocurrency exchange used to be like trying to build a skyscraper without a blueprint: expensive, time-consuming, and risky. But nowadays in 2025, you can get a pre–built, ready-to-customize toolkit for creating your very own crypto exchange known as a white-label crypto exchange software.
What is a “white label crypto exchange software” solution? It is a ready-made software offered by a provider that allows you to launch your own exchange under your brand. You get everything you need, from trading engines to liquidity integrations, without having to build everything from scratch.
With the growing demand for efficient and secure cryptocurrency trading platforms, white label solutions have become increasingly popular among startups and established companies alike. They offer a streamlined approach to market entry, saving both time and resources.
Ready to check out the 6 best options for you to start your dream crypto exchange?
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ChangeNOW.io — Flexible, Non-Custodial White Label Solution
Overview
ChangeNOW.io offers a white label solution designed specifically for Web3 entrepreneurs looking to launch a crypto exchange quickly.
Our system relies on a “non-custodial” architecture, meaning the assets are kept in the wallet of the user; they always remain in control of their funds, which not only reduces risk but also minimizes liability. This means that users don't have to worry about a third party handling their assets.
Integrating ChangeNOW’s solution into your existing website or app is straightforward; it slots in easily without causing any major back-end issues.
One of the standout benefits is that it supports over 1225+ cryptos and thousands of trading pairs, in addition to a substantial range of fiat currencies traders can use (70+), allowing it to meet the needs of a diverse range of traders.
For unique branding, ChangeNOW provides you with a fully customizable UI—it lets you choose any color scheme and design elements you want, ensuring that your platform always catches the eye.
Your users will be able to start with less than two dollars without wasting any time and swap as much as they want with no upper limit.
Drawbacks
ChangeNOW is purely used for fiat and crypto exchange operations and lacks advanced features for traders. The white label solution is primarily used for launching an exchange service.
If you want to start a full trading platform, then you should check out other solutions in this list.
AlphaPoint — Institutional-Grade Exchange Framework
Overview
AlphaPoint combines enterprise-grade performance with flexibility, offering a highly customizable platform for institutional and retail use.
AlphaPoint’s platform has a matching trading engine with lightning-fast processing speed capable of handling thousands of trades per second.
Automated market-making tools ensure liquidity, which helps to reduce slippage and improve overall trading efficiency.
Custody and yield options, including lending and staking. Seamless global trading across thousands of digital assets.
Comes with built-in support for KYC/AML processes and adherence to regulatory standards across multiple jurisdictions, providing a secure and reliable environment for high-stakes trading.
It can also scale with your operation and provide you with numerous customizing options.
Drawbacks
Unlike ChangeNOW’s solution which is free to use, AlphaPoint’s may be too complex and pricey for smaller startups.
B2Broker — Feature-Rich White Label Crypto Platform
Overview
B2Broker offers a powerhouse for businesses looking to launch a robust exchange quickly and efficiently. Their white label platform integrates front-end and back-office systems, liquidity aggregation, CRM tools, and payment processing, making it an all-in-one package.
It is built on B2Core and B2Trade (their own solutions) for reliability.
With a customizable UI to match your branding and also comes with advanced analytical and reporting tools.
Supports multiple payment gateways, including crypto and bank transfers, and also comes with advanced trading features like deep liquidity and margin trading.
Drawbacks
More features come at a higher price. B2Broker requires a higher setup and a monthly cost.
While that might be manageable for larger companies or well-funded ventures, it can be a bit of a stretch for smaller startups, especially when more cost-effective options like ChangeNOW.io are available.
B2Broker’s extensive toolkit might be too much for businesses with simpler needs. If you’re not planning to use all the advanced integrations and tools.
HollaEx — Open Source & Cloud-Based Exchange Kit
Overview
HollaEx stands out as an open-source and cloud-based white label solution for building cryptocurrency exchanges. It is geared toward developers and small-to-medium businesses seeking flexibility and community-driven innovation.
One of its biggest strengths is that it's an open-source software—you get full access to the source code, which means you can customize the platform however you want and even contribute to its ongoing development.
Whether you prefer a cloud-hosted setup or complete control with self-hosting, HollaEx gives you both options.
It's also designed for quick deployment, so you can get your exchange up and running in a short time. Thanks to its modular architecture, you can easily integrate tools like liquidity providers or KYC/AML solutions.
It’s also cost-effective, making it a great pick for projects with limited budgets. Developers especially appreciate the high degree of customization and control.
Drawbacks
While HollaEx offers a lot of flexibility and customization, it’s important to consider some of the trade-offs.
One of the main limitations is scalability—if you’re running the basic self-hosted version without any cloud upgrades, you might find it harder to scale as your business grows. It’s not quite as seamless as some enterprise-grade solutions when it comes to handling large volumes or expanding quickly.
Since HollaEx is open-source, making modifications or customizing features to suit your specific needs usually means digging into the code. That’s great for developers who want full control, but it can be a bit of a hurdle if you don’t have that kind of experience. On the other hand, platforms like ChangeNOW.io offer similar customization options but in a much more user-friendly and simplified way.
Coinbase Cloud (formerly Bison Trails) — Infrastructure-Focused Exchange Solution
Overview
CoinBase Cloud, previously known as Bison Trails, is a well-known provider in the space. Although it is primarily focused on blockchain node management and API (Application Programming Interface) services.
What sets Coinbase Cloud apart is its institutional-grade reliability. It’s backed by Coinbase itself, so you’re getting the same level of security and uptime that one of the most trusted names in crypto offers.
It’s particularly strong when it comes to settlement solutions—perfect if you're building the kind of back-end services where secure asset storage and easy fund transfers matter most.
And because it’s built with large-scale operations in mind, Coinbase Cloud comes with enterprise-level compliance baked in. That means it meets strict regulatory standards and includes all the necessary security protocols, which is especially important for institutions navigating complex legal environments.
Drawbacks
While excellent for infrastructure, it is not a complete exchange solution; additional front-end modules or white label software are required for a retail trading interface.
Due to its focus on institutional integration, it may not be the quickest way for a startup to launch a retail exchange.
Coinsclone — Affordable, Launch-Ready Exchange Software
Overview
Coinsclone provides a low-entry-cost, white label crypto exchange software solution aimed at startups and small businesses. Their approach is to offer a ready-to-deploy product that replicates the functionality of larger exchanges like Binance at a fraction of the price.
It's built for entrepreneurs who want to launch quickly and don’t have a huge budget to throw at development. The pricing is super accessible, which is great if you're new in the space or working with limited funds.
One of the things that makes Coinsclone stand out is that it offers clones of popular exchanges. So, your users will instantly recognize the layout and features, which helps build trust and makes onboarding a lot easier. It’s basically like giving people a familiar experience right out of the gate.
Another big plus is how fast you can get up and running. Coinsclone is all about quick deployment—it covers all the essentials. You get solid order matching, integrated wallets, and trading charts—enough to start trading without any unnecessary extras.
Drawbacks
Coinsclone is great when you are starting out, but it doesn't scale as your business grows.
The solution also offers less flexibility compared to other platforms like HollaEx or ChangeNOW.io, making modifications harder without advanced technical knowledge.
Conclusion and Final Thoughts
White label crypto exchange platforms offer ready-made, customizable infrastructures that enable rapid and cost-effective market entry. By reducing development complexity and expediting time-to-market, these solutions allow businesses to choose a platform that fits their regulatory, technical, and operational requirements.
The right white label solution ultimately depends on your long-term goals and technical expertise. As a rule of thumb, clearly define your own goals before you start shopping for white label solutions.
Are you a startup looking to test the waters with minimal investment and fast deployment? Solutions like ChangeNOW.io or Coinsclone might be right for you.
Alternatively, if you’re an institution aiming for high performance, your choice might vary.
Using a white label crypto exchange software in 2025 is not just a technical decision—it’s a strategic move that could help your business succeed in the complex crypto market.
Interested in launching your own branded crypto exchange without hassle?
ChangeNOW.io offers a fast, secure, and customizable white label crypto solution perfect for businesses looking to enter the crypto space in 2025.
